4.44.4 out of 5 stars
83 product ratings

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    5ratings

Would recommend87% agree

Good value77% agree

Good quality93% agree

56 reviews

by Most favourable review

Great Shampoo

Great colour toning shampoo - leaves my white hair with a lovely pale lilac tone. Easy to use and leaves the hair soft too. It’s a fab size for travel as well.

Verified purchase:  Yes | Condition: new | Sold by: thebeautyboxshop

by Most critical review

Disappointed

Absolutely shocking its meant to get all the brassiness out of my hair but it has made my hair orange awwwful product. I have no idea why people say good thing about shampoo. It washed out all the colour on my hair that I spent £300 at the salon . Do not buy this product Read full review...

Verified purchase:  Yes | Condition: new | Sold by: therearenob

by

Not just for blondes !

I bought it to use on my silver hair. It has more pigment than anything else I have used and lasts through about 4 shampoos. I leave it on about 5 minutes and my hair does have a definite blue haze. I would only use it in the shower as I think it could stain light coloured walls.Read full review...

Verified purchase:  Yes | Condition: new | Sold by: summerbeauty3211

by

Fudge clean blonde

Being a hairdresser I have complete faith in this particular product. So much so I haved used it for a number of years. I have been told how beautiful my hair looks all over the world. I am known locally as the lady with the purple hair.Read full review...

Verified purchase:  Yes | Condition: new | Sold by: therearenob

by

Lovely

Brilliant product love how it makes my hair look , just expensive for the size of tube

Verified purchase:  Yes | Condition: new | Sold by: summerbeauty3211

by

Fudge purple shampoo

I loved it!! If the hair is bleached to a pale yellow blonde it will work at making it ash blonde.. Do not expect miracles on hair that isnt bleached/lifted enough..
Anyone giving this product bad reviews is wrong.. Be warned put it on extremely wet hair and move it around fast its very pigmented and can leave hair with grey/violet undertones.
I thought the bottle was small bt trust me a little goes such a long way im toning 24 inch hair.
I used it twice.. Two washes and it took all of the yellow out.. Love it... Read full review...

Verified purchase:  Yes | Condition: new | Sold by: beauty-care-uk

by

My New Holy Grail.

Fantastic shampoo. Leaves my curly hair silky ang shiny. This was a trial size and will definitely ge5 the full size.

Verified purchase:  Yes | Condition: new | Sold by: safewaysales

by

Great for toning down yellow

I love this product. It tones the brassiness down in bleached hair. Smells good too.

Verified purchase:  Yes | Condition: new | Sold by: therearenob

by

Good product but not worth £6

I use fudge shampoo all the time, its so good for my hair i love it but how this has cost me £6 and the bottle is absolutely tiny!! I did not realise a 50ml would be this small. I wouldnt buy a 50ml again but would buy a bigger bottle as it works out cheaper that way. But the delivery was sure fast so thankyou for that.Read full review...

Verified purchase:  Yes | Condition: new | Sold by: summerbeauty3211

by

Well worth a try - brilliant

Only used the shampoo once so far and have been amazed with the result. Already the brassy tones have disappeared from my hair, and the real colour is back. Would definitely recommend. My hair feels so much fresher and brighterRead full review...

Verified purchase:  Yes | Condition: new | Sold by: beauty-care-uk

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