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Understanding Strategic Management by Anthony Henry (Paperback, 2011)

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About this product

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The second edition of Understanding Strategic Management continues to build upon the strengths of the first edition with its excellent writing style, ability to convey complex information in a clear manner, the use of analysis, relevant up-to-date case material and coverage of different perspectives in strategic management. With an emphasis on providing students with the essential tools of analysis, the second edition also links material in the textbook far more closely with the Online Resource Centre (ORC). This also hosts additional quantitative material, which is signposted throughout the textbook. This edition includes coverage of strategy relating to the public sector, complete with public sector examples. The new edition has a far greater integration between the textbook and the online material with a new Tools and Techniques feature which links to more quantitative material hosted on the ORC, and a brand new Key Work feature which provides more in-depth information online. These new features add depth and detail to the content without adding to the books page extent.