Product Information
A practical guide to advertising by the founder of an international advertising company, showing how to create advertising that works, how to run an agency, how to write successful copy, and what the future holds for the advertising industry.Product Identifiers
PublisherPan Macmillan
ISBN-139780330269858
eBay Product ID (ePID)91885758
Product Key Features
Number of Pages244 Pages
Publication NameOgilvy on Advertising
LanguageEnglish
SubjectMarketing
Publication Year1983
TypeTextbook
AuthorDavid Ogilvy
FormatPaperback
Dimensions
Item Height250 mm
Item Weight614 g
Additional Product Features
Country/Region of ManufactureUnited Kingdom
Title_AuthorDavid Ogilvy