Exploring Corporate Strategy: Text & Cases by Gerry Johnson, Richard Whittington, Kevan Scholes (Paperback, 2007)

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Exploring Corporate Strategy: Text & Cases by Gerry Johnson &Kevan Scholes.

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Product Information

Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers. Available in two versions (Text and Text & Cases), Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.

Product Identifiers

PublisherPearson Education The Limited
ISBN-10027371192x
ISBN-139780273711926
eBay Product ID (ePID)90742405

Product Key Features

Number of Pages920 Pages
Publication NameExploring Corporate Strategy: Text & Cases
SubjectBusiness, Economy & Industry, Business
Publication Year2007
TypeTextbook
AuthorGerry Johnson, Richard Whittington, Kevan Scholes
Subject AreaBusiness, Accounting & Vocational: Textbooks & Study Guides
FormatPaperback

Dimensions

Item Height260 mm
Item Weight1686 g
Item Width192 mm
Height260mm
Width192mm
Weight1686g

Additional Product Features

Country/Region of ManufactureUnited Kingdom
Spine33mm

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  • Useful

    The book covers all the important things regarding corporate strategy and gives very good examples. A very useful book.

    Verified purchase: YesCondition: Pre-owned