Product Information
Competitive Advantage introduces a tool that may be used to diagnose and enhance competitive advantage: the value chain. Value-chain analysis allows the manager to separate the underlying activities a firm performs in designing, producing, marketing, and distributing its product or service. It is these activities from which competitive advantage ultimately stems. By showing how all the firm's activities can be examined in this integrated way, Porter provides a practical perspective on competitive strategy.Product Identifiers
PublisherSimon & Schuster
ISBN-139780029250907
eBay Product ID (ePID)87571998
Product Key Features
Number of Pages576 Pages
Publication NameCompetitive Advantage
LanguageEnglish
SubjectBusiness
Publication Year1985
TypeTextbook
AuthorMichael E. Porter
FormatHardcover
Dimensions
Item Height250 mm
Item Weight958 g
Additional Product Features
Country/Region of ManufactureUnited States
Title_AuthorMichael E. Porter