Product Information
This book provides a solid, encompassing definition of Internet memes, exploring both the common features of memes around the globe and their particular regional traits. It identifies and explains the roles that these viral texts play in Internet communication: cultural, social and political implications; significance for self-representation and identity formation; promotion of alternative opinion or trending interpretation; and subversive and resistant power in relation to professional media, propaganda, and traditional and digital political campaigning. It also offers unique comparative case studies of Internet memes in Russia and the United States.Product Identifiers
PublisherTaylor & Francis LTD
ISBN-139781138602786
eBay Product ID (ePID)4046523955
Product Key Features
Number of Pages204 Pages
LanguageEnglish
Publication NameInternet Memes and Society: Social, Cultural, and Political Contexts
Publication Year2019
SubjectAdvertising
TypeTextbook
AuthorAnastasia Denisova
SeriesRoutledge Advances in Internationalizing Media Studies
Dimensions
Item Height229 mm
Item Weight454 g
Additional Product Features
Country/Region of ManufactureUnited Kingdom
Title_AuthorAnastasia Denisova