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Google Adwords for Beginners : Learn How to Advertise, Market Products and Services Effectively Using Google Adwords Ads by Dale Blake (2015, Trade Paperback)

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About this product

Product Identifiers

PublisherSpeedy Publishing LLC

ISBN-101681859645

ISBN-139781681859644

eBay Product ID (ePID)246652219

Product Key Features

Book TitleGoogle Adwords for Beginners : Learn How to Advertise, Market Products and Services Effectively Using Google Adwords Ads

Number of Pages32 Pages

LanguageEnglish

Publication Year2015

TopicNetworking / General, Advertising & Promotion

IllustratorYes

GenreComputers, Business & Economics

AuthorDale Blake

FormatTrade Paperback

Dimensions

Item Height0.1 in

Item Weight2.1 Oz

Item Length9 in

Item Width6 in

Additional Product Features

Intended AudienceTrade

SynopsisImagine a situation where you could advertise your business in a newspaper or magazine and only pay a small amount of money when someone reads your advert. It does not happen in magazines but that is the concept behind Pay-Per-Click in online adverts. Pay-Per-Click is a term that refers to advertising, whereby the advertiser will only pay for their advert when a user clicks on it, rather than just viewing it. Just like any other advertising method, Google AdWords can be optimized to bring more targeted traffic to your website. Methods of optimization range from creating beautiful ads with catchy phrases to keyword optimization.