The Jossey-Bass Nonprofit and Public Management Ser.: Hank Rosso's Achieving Excellence in Fund Raising by Eugene R. Tempel and Hank Rosso (2003, Hardcover)
SeriesThe Jossey-Bass Nonprofit and Public Management Ser.
FormatHardcover
Dimensions
Item Height1.7 in
Item Weight0 Oz
Item Length9.6 in
Item Width7.3 in
Additional Product Features
Edition Number2
Intended AudienceScholarly & Professional
LCCN2003-001222
Dewey Edition21
IllustratedYes
Dewey Decimal658.15224
Edition DescriptionRevised edition
Table Of ContentTables, Figures, and Exhibits.Foreword (Paulette Maehara).A Word on the First Edition.Preface.Acknowledgments.The Editor.The Authors.PART ONE: FUND RAISING: CONTEXT AND PHILOSOPHY.1. Contemporary Dynamics of Philanthropy (Eugene R. Tempel).2. A Philosophy of Fund Raising (Henry A. Rosso, Introduction by Eugene R. Tempel).PART TWO: FUNDAMENTALS OF SUCCESSFUL FUND RAISING.3. Plan to Succeed (Timothy L. Seiler).4. Organizational Strengths and Vulnerabilities (Eugene R. Tempel).5. Developing a Constituency for Fund Raising (Timothy L. Seiler).6. Developing and Articulating a Case for Support (Timothy L. Seiler).7. The Total Development Plan (Timothy L. Seiler).PART THREE: BUILDING BLOCKS FOR SUCCESSFUL FUND RAISING.8. The Annual Fund (Henry A. Rosso, Introduction by Robert Schwartzberg).9. Gifts of Significance (James M. Hodge).10. Building Endowment (Edward C. Schumacher).11. Capital Campaigns (Robert Pierpont).12. Establishing a Planned Giving Program (Dean Regenovich).PART FOUR: SOURCES OF FUND RAISING.13. Individuals as Donors (Margaret M. Maxwell).14. Corporate Giving and Fund Raising (Dwight F. Burlingame).15. Foundation Fund Raising (Gwendolyn Perry).16. Women as Donors (Andrea R. Kaminski).17. Trends in Major Donor Behavior and Innovative Approaches to Philanthropy (Lilya Wagner).18. Embracing Diversity in Fund Raising (Lilya Wagner).PART FIVE: SUCCESSFUL FUND RAISING METHODS.19. Direct Mail (Mal Warwick).20. The Internet as a Fund Raising Vehicle (Theodore R. Hart).21. Special Events for the Twenty-First Century (Alan L. Wendroff).22. Fund Raising at the Grassroots Level (Kim Klein).PART SIX: MANAGING SUCCESSFUL FUND RAISING.23. Managing the Fund Raising Program (Elizabeth A. Elkas).24. Leadership and Team Building (Kay Sprinkel Grace).25. The Trustee's Role in Fund Raising (Skip Henderson).26. Thinking Strategically About Information (Sheree Parris Nudd).27. The Effective Use of Technology in Nonprofits (Janice Kercheville, Jim Kercheville).28. Accountability and Budgeting: Assessing Costs, Results, and Outcomes (James M. Greenfield).29. Selecting and Working with Fund Raising Consultants (Jim Reid).PART SEVEN: ETHICS, STEWARDSHIP, AND THE FUTURE OF THE FUND RAISING PROFESSION.30. Ethical Frameworks for Fund Raising (Eugene R. Tempel).31. Practicing Stewardship (Daniel Conway).32. International Perspectives on Fund Raising (Lilya Wagner, Marcella Orva'anos de Rovzar, Ben Imdieke).33. Fund Raising as a Profession (Alice Green Burnette).34. Resources for Strengthening Fund Raising Skills (Lilya Wagner).Glossary of Fund Raising Terms.References.Index.
SynopsisThis second edition of Hank Rosso's classic book contains more than twenty-five new or thoroughly revised chapters written by well-known fund raising professionals, including members of the Fund Raising School faculty. Like the first edition this book explains the fund raising profession's major principles, concepts and techniques., This thoroughly revised and updated edition of the classic book in the field provides a conceptual foundation for the fund raising profession. Hank Rosso's Achieving Excellence in Fund Raising examines the profession's principles, strategies, and methods and is filled with practical examples. Guided by the enduring philosophy of fund raising master Henry A. Rosso, contributors explain the reasoning behind the planning and selection of strategies for all fund raising activities, including building your case for support, approaching donors, managing campaigns, and demonstrating stewardship. Read a Charity Channel review: http: //charitychannel.com/publish/templates/?a=293&z=25, This thoroughly revised and updated edition of the classic book in the field provides a conceptual foundation for the fund raising profession. Hank Rosso's Achieving Excellence in Fund Raising examines the profession's principles, strategies, and methods and is filled with practical examples. Guided by the enduring philosophy of fund raising master Henry A. Rosso, contributors explain the reasoning behind the planning and selection of strategies for all fund raising activities, including building your case for support, approaching donors, managing campaigns, and demonstrating stewardship. Read a Charity Channel review: http://charitychannel.com/publish/templates/?a=293&z=25