Product Information
Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, it can make or break a sale. Every year, the Pentawards celebrate the art of the package by recognizing the world's most groundbreaking and influential designs. Designers compete in five main categories - beverages, food, body, luxury, and other markets - and no fewer than 50 sub-categories. Featuring a selection of hundreds of works, this book brings together Pentawards winners from 2008 to 2016, providing a vivid demonstration of creativity in every form of packaging. Readers will discover, through product descriptions and plenty of images, what drives design industry leaders and agencies behind these creations, which permeate all aspects of our everyday lives. This well of inspiration will not just serve design and marketing professionals, but anyone with an interest in the creative process of packaging. About the series Bibliotheca Universalis - Compact cultural companions celebrating the eclectic TASCHEN universe!Product Identifiers
PublisherTaschen Gmbh
ISBN-139783836555524
eBay Product ID (ePID)239365166
Product Key Features
Number of Pages672 Pages
Publication NameThe Package Design Book
LanguageEnglish, French, German
SubjectWriting & Reading
Publication Year2019
TypeReference
AuthorPentawards, Julius Wiedemann
SeriesBibliotheca Universalis
Dimensions
Item Height195 mm
Item Weight1028 g
Additional Product Features
EditorJulius Wiedemann, Pentawards
Country/Region of ManufactureGermany