So Good They Can't Ignore You by Cal Newport (Paperback, 2016)

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Product Information

Cal Newport's clearly-written manifesto flies in the face of conventional wisdom by suggesting that it should be a person's talent and skill - and not necessarily their passion - that determines their career path. Newport, who graduated from Dartmouth College (Phi Beta Kappa) and earned a PhD. from MIT, contends that trying to find what drives us, instead of focusing on areas in which we naturally excel, is ultimately harmful and frustrating to job seekers. The title is a direct quote from comedian Steve Martin who, when once asked why he was successful in his career, immediately replied: Be so good they can't ignore you and that's the main basis for Newport's book. Skill and ability trump passion. Inspired by former Apple CEO Steve Jobs' famous Stanford University commencement speech in which Jobs urges idealistic grads to chase their dreams, Newport takes issue with that advice, claiming that not only is this advice Pollyannish, but that Jobs himself never followed his own advice. From there, Newport presents compelling scientific and contemporary case study evidence that the key to one's career success is to find out what you do well, where you have built up your 'career capital,' and then to put all of your efforts into that direction.

Product Identifiers

PublisherLittle, Brown Book Group
ISBN-139780349415864
eBay Product ID (ePID)229013613

Product Key Features

Book TitleSo Good They Can't Ignore You
AuthorCal Newport
FormatPaperback
LanguageEnglish
TopicMental Health, Business, Opinion of the People
Publication Year2016
TypeTextbook
Number of Pages304 Pages

Dimensions

Item Height232mm
Item Width154mm
Item Weight400 g

Additional Product Features

Title_AuthorCal Newport
Country/Region of ManufactureUnited Kingdom

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    Great read

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