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THE NEW CORPORATE STRATEGY, REVISED EDITION By H. Igor Ansoff & H. Ansoff *Mint* - Picture 1 of 1

New Corporate Strategy by H. Igor Ansoff (1988, Hardcover)

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THE NEW CORPORATE STRATEGY, REVISED EDITION By H. Igor Ansoff & H. Ansoff - Hardcover **Mint Condition**.

About this product

Product Identifiers

PublisherWiley & Sons, Incorporated, John

ISBN-100471629502

ISBN-139780471629504

eBay Product ID (ePID)1792965

Product Key Features

Book TitleNew Corporate Strategy

Number of Pages288 Pages

LanguageEnglish

TopicDecision-Making & Problem Solving, Corporate Finance / General

Publication Year1988

FeaturesRevised

GenreBusiness & Economics

AuthorH. Igor Ansoff

FormatHardcover

Dimensions

Item Height1 in

Item Weight20 oz

Item Length9.4 in

Item Width6.3 in

Additional Product Features

Intended AudienceTrade

LCCN87-023266

TitleLeadingThe

Dewey Edition19

Dewey Decimal658.4/012

Edition DescriptionRevised edition

Table Of ContentSTRATEGY FORMULATION.Structure of Business Decision.A Model for Strategic Decision.Objectives.A Practical System of Objectives.Synergy and Capability Profiles.Concept of Strategy.Diversification and Internationalization.Competitive Analysis.Choice of Portfolio.Uses of Strategy.STRATEGY IMPLEMENTATION.The Need for Entrepreneurial Capability.Diagnosing General Mansgement Capability.Planning Strategic Positive Transformation.Assuring Coexistence of Competitive and Entrepreneurial Activities.Resistance to Change.Four Approaches to Managing Discontinuous Change.The Accordian Method of Managing Change.Overview Of Strategic Behavior.

SynopsisThis major revision of Ansoff's Corporate Strategy offers a challenging approach to business strategy and policy. Stress is laid on the importance of understanding the turbulence of the business environment and the need constantly to realign the corporation's strategy.

LC Classification NumberHD30.28.A535 1988