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Josef Muller-Brockmann: Poster Collection 25 by Alice Twemlow, Museum of Design Zurich (Paperback, 2013)

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Josef Muller-Brockmann, Paperback by Richter, Bettina (EDT); De Smet, Catherine, ISBN 3037783923, ISBN-13 9783037783924, Brand New, Free P&P in the UK Posters from a pioneering figure in Swiss visual communication Josef Müller-Brockmann’s graphics left a lasting mark on Swiss visual communication from the 1950s onward. His posters demonstrate how a sober, formally reduced language works best for conveying a universal, timeless message. Poster campaigns for longtime clients such as the Tonhalle concert hall in Zürich or the Automobile Club of Switzerland follow strict functional criteria–and yet exhibit a variety of design solutions and exciting, dynamic compositions.

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Josef Muller-Brockmann's graphics left a lasting mark on Swiss visual communication from the 1950s onward. His posters demonstrate how a sober, formally reduced language works best for conveying a universal, timeless message. Poster campaigns for long-time clients such as the Tonhalle concert hall in Zurich or the Automobile Club of Switzerland follow strict functional criteria and yet exhibit a variety of design solutions and exciting, dynamic compositions. This book presents selected posters by Muller-Brockmann and places them in the context of their own time while also examining the validity of his solutions from today's point of view. 100 illustrations