Brought this after seeing a vid review and loads of people are raving about it so I thought I would give it a go. It's more watery than gel in feel which I was surprised about. Put on to dry skin and rub gently. I'm sure there is a recommended amount of time to keep rubbing but I stopped when I felt like the product had dried so maybe a couple of mins. I did this twice (first time using) and didn't feel abrasive or anything. My skin looked clearer and felt very soft. I did also find that when moisturising I didn't need as much product, which is a win! I've only used it once (yest) so will give it a couple more weeks so another 3/4 goes for best results but based on my first go with instant results I would recommend.