Product Information
Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Now is the time to think Lean. %%%Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Now is the time to think Lean. %%%THE INTERNATIONAL BESTSELLING SENSATION Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Now is the time to think Lean.Product Identifiers
PublisherPenguin Books LTD
GTIN9780670921607
ISBN-139780670921607
eBay Product ID (ePID)110575595
Product Key Features
Book TitleThe Lean Startup: How Constant Innovation Creates Radically Successful Businesses
AuthorEric Ries
FormatPaperback
LanguageEnglish
TopicComputer Science, Marketing, Business
Publication Year2011
TypeTextbook
Number of Pages336 Pages
Dimensions
Item Height234mm
Item Width153mm
Additional Product Features
Title_AuthorEric Ries
Topic AreaOrganizational Sociology
Country/Region of ManufactureUnited Kingdom