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Luxury Strategy in Action by J. Hoffmann, I. Coste-Maniere (Hardcover, 2011)

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Luxury Strategy in Action. Title : Luxury Strategy in Action. LIKE NEW: Appears unread, may have minor superficial markings. Product Category : Books. About Orbiting Books Limited. © 2025 Orbiting Books Limited.

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Written by experts in Luxury and Fashion Management at SKEMA Business School this exciting new book offers a new perspective that challenges the established rules of the luxury and fashion industry. The authors and contributors examine the evolution of luxury strategy and how the luxury industry is being redefined in the twenty-first century.