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Databases for Small Business: Essentials of Database Management, Data Analysis,
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Item specifics
- Condition
- Book Title
- Databases for Small Business: Essentials of Database Management,
- Publication Date
- 2015-11-19
- Pages
- 318
- ISBN
- 9781484202784
About this product
Product Identifiers
Publisher
Apress L. P.
ISBN-10
1484202783
ISBN-13
9781484202784
eBay Product ID (ePID)
208681323
Product Key Features
Number of Pages
Xvi, 318 Pages
Language
English
Publication Name
Databases for Small Business : Essentials of Database Management, Data Analysis, and Staff Training for Entrepreneurs and Professionals
Subject
Small Business, Databases / General, Information Technology
Publication Year
2015
Features
New Edition
Type
Textbook
Subject Area
Computers, Business & Economics
Format
Trade Paperback
Dimensions
Item Weight
179.7 Oz
Item Length
9.3 in
Item Width
6.1 in
Additional Product Features
Intended Audience
Scholarly & Professional
LCCN
2016-498623
Reviews
"Well, after reading it, I may say one thing - it is an interesting book, covering many topics around a database ... . if you are a manager of a company, and you have never heard about Databases nor you have some IT skills, this is probably the best book in the market to start with - the technical information will really not bother you, and the examples would be understandable. Thus, any grade is really possible for this book." (Vitosh Academy, vitoshacademy.com, July, 2016)
Dewey Edition
23
Number of Volumes
1 vol.
Illustrated
Yes
Dewey Decimal
658/.022/0285574
Edition Description
New Edition
Table Of Content
Chapter 1. How Data Can Benefit Your Small Business.- Chapter 2. A Small Engineering Company: Case Study.- Chapter 3. A Small Law Firm: Case Study.- Chapter 4. A Small Nonprofit: Case Study.- Chapter 5. Aligning Your Database With the Goals of Your Small Business.- Chapter 6. Choosing between Spreadsheets and Databases.- Chapter 7. Designing Your Small Business Database.- Chapter 8. Data Protection Laws and Your Data Security and Privacy Policy.- Chapter 9. Collecting Your Data.- Chapter 10. Cleansing Your Data.- Chapter 11. Maintaining Your Database.- Chapter 12. Searching Your Database.- Chapter 13. Analyzing Your Data.- Chapter 14. Reporting Your Small Business Data Analysis.- Chapter 15. Acting on Reports.- Chapter 16. Acting on Outside Requests.- Chapter 17. Archiving and Retrieving Your Small Business Data.- Chapter 18. Storing Your Database in the Cloud.- Chapter 19. Searching Online Databases for Your Small Business Needs.- Chapter 20. Training Your Staff.- Appendix.-
Synopsis
This book covers the practical aspects of database design, data cleansing, data analysis, and data protection, among others. The focus is on what you really need to know to create the right database for your small business and to leverage it most effectively to spur growth and revenue. Databases for Small Business is a practical handbook for entrepreneurs, managers, staff, and professionals in small organizations who are not IT specialists but who recognize the need to ramp up their small organizations' use of data and to round out their own business expertise and office skills with basic database proficiency. Anna Manning--a data scientist who has worked on database design and data analysis in a computer science university research lab, her own small business, and a nonprofit--walks you through the progression of steps that will enable you to extract actionable intelligence and maximum value from your business data in terms of marketing, sales, customer relations, decision making, and business strategy. Dr. Manning illustrates the steps in the book with four running case studies of a small online business, an engineering startup, a small legal firm, and a nonprofit organization. Databases for Small Business teaches non-techie entrepreneurs and professionals how to: Design a small business database from scratch Extract the maximum profit from your data Follow guidance on data protection law Effectively use data collection and data cleansing techniques Train staff to leverage your data, This book covers the practical aspects of database design, data cleansing, data analysis, and data protection , among others. The focus is on what you really need to know to create the right database for your small business and to leverage it most effectively to spur growth and revenue. Databases for Small Business is a practical handbook for entrepreneurs, managers, staff, and professionals in small organizations who are not IT specialists but who recognize the need to ramp up their small organizations' use of data and to round out their own business expertise and office skills with basic database proficiency. Anna Manning-a data scientist who has worked on database design and data analysis in a computer science university research lab, her own small business, and a nonprofit-walks you through the progression of steps that will enable you to extract actionable intelligence and maximum value from your business data in terms of marketing, sales, customer relations, decision making, and business strategy. Dr. Manning illustrates the steps in the book with four running case studies of a small online business, an engineering startup, a small legal firm, and a nonprofit organization. Databases for Small Business teaches non-techie entrepreneurs and professionals how to: Design a small business database from scratch Extract the maximum profit from your data Follow guidance on data protection law Effectively use data collection and data cleansing techniques Train staff to leverage your data, This book covers the practical aspects of database design, data cleansing, data analysis, and data protection, among others. The focus is on what you really need to know to create the right database for your small business and to leverage it most effectively to spur growth and revenue.Databases for Small Business is a practical handbook for entrepreneurs, managers, staff, and professionals in small organizations who are not IT specialists but who recognize the need to ramp up their small organizations use of data and to round out their own business expertise and office skills with basic database proficiency. Anna Manning a data scientist who has worked on database design and data analysis in a computer science university research lab, her own small business, and a nonprofit walks you through the progression of steps that will enable you to extract actionable intelligence and maximum value from your business data in terms of marketing, sales, customer relations, decision making, and business strategy.Dr. Manning illustrates the steps in the book with four running case studies of a small online business, an engineering startup, a small legal firm, and a nonprofit organization.What you'll learnDesign a small business database from scratchExtract the maximum profit from your data Follow guidance on data protection lawEffectively use data collection and data cleansing techniquesTrain staff to leverage your dataWho this book is forDatabases for Small Business is a practical handbook for entrepreneurs, managers, staff, and professionals in any small organization who are not IT specialists but who recognize the need to ramp up their small organization's use of data and to round out their own and their staff's business expertise and office skills with basic database proficiency. Table of ContentsChapter 1. How Data Can Benefit Your Small BusinessChapter 2. A Small Engineering Company: Case StudyChapter 3. A Small Law Firm: Case StudyChapter 4. A Small Nonprofit: Case StudyChapter 5. Aligning Your Database With the Goals of Your Small BusinessChapter 6. Choosing between Spreadsheets and DatabasesChapter 7. Designing Your Small Business DatabaseChapter 8. Data Protection Laws and Your Data Security and Privacy PolicyChapter 9. Collecting Your DataChapter 10. Cleansing Your DataChapter 11. Maintaining Your DatabaseChapter 12. Searching Your DatabaseChapter 13. Analyzing Your DataChapter 14. Reporting Your Small Business Data AnalysisChapter 15. Acting on ReportsChapter 16. Acting on Outside RequestsChapter 17. Archiving and Retrieving Your Small Business DataChapter 18. Storing Your Database in the CloudChapter 19. Searching Online Databases for Your Small Business NeedsChapter 20. Training Your StaffAppendix"
LC Classification Number
QA76.9.D3
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Seller Feedback (502,586)
- a***e- Feedback left by buyer.Past monthVerified purchaseProfessional Seller; Wide Inventory Selection; Competitive Prices; Great Communication; FAST Ship; Item Safely & Well-Packaged; Item Accurately Described in Listing; Item of High Quality and in Mint Condition; Appearance of Item is Great! Highly Recommended; Hope to Do Business with Again! Thank You Very Much!
- m***u (854)- Feedback left by buyer.Past 6 monthsVerified purchaseAbsolutely delightful seller! As pictured and described, fast shipping, and great communication! Excellent packaging and a phenomenal value! This seller is an extremely valuable asset to the eBay community! A++++! ✨🥇✨
- a***a (346)- Feedback left by buyer.Past 6 monthsVerified purchaseThis hardback book is of the highest quality, has a fine appearance , arrived in perfect condition, and is an excellent value. On what I was not asked about this time, communicating with the seller would have required using email outside of the eBay system, because they do not accept eBay messages, the book was well packed in a purpose-designed cardboard box, the shipping was faster than I expected for the bound media rate, and the book was exactly as described and pictured.Tameshigiri - The History and Development of Japanese Sword Testing by Sesko (#282906424466)