Big Book of Words That Sell : 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use by Robert W. Bly (2019, Trade Paperback)

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And now he’s drawing back the curtain and revealing hundreds of proven words and phrases that can help you Use them to Move the reader emotionally. Increase web site traffic and conversion.

About this product

Product Identifiers

PublisherSkyhorse Publishing Company, Incorporated
ISBN-101510741755
ISBN-139781510741751
eBay Product ID (ePID)18038376590

Product Key Features

Book TitleBig Book of Words That Sell : 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use
Number of Pages288 Pages
LanguageEnglish
TopicCustomer Relations, Skills, Sales & Selling / General
Publication Year2019
GenreBusiness & Economics
AuthorRobert W. Bly
FormatTrade Paperback

Dimensions

Item Height0.7 in
Item Weight18.4 Oz
Item Length9 in
Item Width6 in

Additional Product Features

Intended AudienceTrade
TitleLeadingThe
Reviews"To the outsider this is a big book full of what seem to be simple words and phrases. To a marketing pro, this is an invaluable reference that could only have been created by an advertising master."--Mark Ford, author of the New York Times and Wall Street Journal bestsellers Automatic Wealth and Ready, Fire, Aim , and of Words that Work "The title doesn't do this book justice -- it's not just packed with trigger words and phrases, it's got hundreds of fully baked big ideas you could use to jumpstart your marketing. It's like speed-reading the ultimate swipe file."--John Forde, Copywriters Roundtable, "To the outsider this is a big book full of what seem to be simple words and phrases. To a marketing pro, this is an invaluable reference that could only have been created by an advertising master."--Mark Ford, author of the New York Times and Wall Street Journal bestsellers Automatic Wealth and Ready, Fire, Aim , and of Words that Work "The title doesn't do this book justice -- it's not just packed with trigger words and phrases, it's got hundreds of fully baked big ideas you could use to jumpstart your marketing. It's like speed-reading the ultimate swipe file."--John Forde, Copywriters Roundtable "In this biz, it's all about the words! It's words that entice, motivate, and make the sale. Bob's book give you a gold mine of powerful, actionable, and money-making words right at your disposal to nail the sale. I wish I had this in my writing arsenal earlier in my career--but glad I've got it now."--Carline Anglade-Cole, Million-Dollar Copywriter, AWAI's 2015 Copywriter of the Year, "To the outsider this is a big book full of what seem to be simple words and phrases. To a marketing pro, this is an invaluable reference that could only have been created by an advertising master."--Mark Ford, author of the New York Times and Wall Street Journal bestsellers Automatic Wealth and Ready, Fire, Aim , and of Words that Work "The title doesn't do this book justice -- it's not just packed with trigger words and phrases, it's got hundreds of fully baked big ideas you could use to jumpstart your marketing. It's like speed-reading the ultimate swipe file."--John Forde, Copywriters Roundtable "Bob Bly has done it again. This is yet another indispensable reference! From the modern master of copywriting. It's a 'must-have' for anyone who needs to write persuasively. Reach for this one when you need a fresh way to say just the right thing."--Ray Edwards, copywriter, podcaster, and bestselling author "In this biz, it's all about the words! It's words that entice, motivate, and make the sale. Bob's book give you a gold mine of powerful, actionable, and money-making words right at your disposal to nail the sale. I wish I had this in my writing arsenal earlier in my career--but glad I've got it now."--Carline Anglade-Cole, Million-Dollar Copywriter, AWAI's 2015 Copywriter of the Year
SynopsisThe language you need to sell and succeed, from America's top copywriter. Robert W. Bly is a self-made multi-millionaire and brings in six figures of sales annually from marketing and selling his own products, not to mention more than half a million from his freelance writing. He's been a professional copywriter for nearly forty years and has been named America's best copywriter. And now he's drawing back the curtain and revealing hundreds of proven words and phrases that can help you: Grab the reader's attention. Convey a sense of urgency. Communicate what's special, different, and unique about your product. Boost response with proven time-tested offers. Arouse the reader's curiosity. Overcome buyer objections. Announce something new. Move the reader emotionally. Create a perception of superior product value. Give the reader news. And much more. The Big Book of Words that Sell contains the 1200 words and phrases that have proven to sell most effectively for Bob, and the best situations to employ that language in. Use them to: Sell any product or service. Get connections, followers, and friends on social media. Write social media posts and ads that generate more clicks and conversions. Optimize web pages for Google and other search engines. Write e-mails that get higher open and click-through rates. Become a more powerful and persuasive copywriter. Increase web site traffic and conversion. Generate better return from your Call to Actions (CTA). The Big Book of Words that Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use is your guide to the world's most persuasive words and phrases--and how to leverage them to sell your product.

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  • Browsing through a store featuring words!

    Wouldn't it be nice to be able to quickly sort through words & find just the right ones! This is one of those nifty tools for the purpose of trying to improve this daunting process.

    Verified purchase: YesCondition: Pre-owned