Back to home page
|Listed in category:

Picture 1 of 3

Picture 1 of 3
Picture 2 of 3
Picture 3 of 3
Have one to sell?
Sell it yourself
TextbooksXpress
(3650)
Registered as a private seller
Consumer protection regulations resulting from EU consumer law are therefore not applicable. eBay buyer protection still applies to most purchases.
Seller's other items
Contact seller

Consumer Behavior by by Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters,7TH ED

US $29.99
Approximately£22.43
Condition:
New
2 available
Hurry before it's gone. 1 person is watching this item.
Breathe easy. Returns accepted.
Postage:
US $3.99 (approx £2.98) Economy Shipping.
Located in: Avenel, NJ, United States
Delivery:
Estimated between Fri, 16 May and Thu, 22 May to 43230
Delivery time is estimated using our proprietary method which is based on the buyer's proximity to the item location, the delivery service selected, the seller's delivery history and other factors. Delivery times may vary, especially during peak periods.
Returns:
30 days return. Buyer pays for return postage. If you use an eBay delivery label, it will be deducted from your refund amount.
Payments:
    Diners Club

Shop with confidence

eBay Money Back Guarantee
Get the item you ordered or your money back. Learn moreeBay Money Back Guarantee - opens new window or tab
Report this item - opens in new window or tab
Seller assumes all responsibility for this listing.
eBay item number:276563597010
Last updated on 24 Mar, 2025 15:02:08 GMTView all revisionsView all revisions

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Binding
SOFTCOVER
Contents
SAME as in US edition
Product Type
INTERNATIONAL EDITION
Actual ISBN
9789360537319
ISBN
9781305507272

About this product

Product Identifiers

Publisher
Cengage Learning
ISBN-10
1305507274
ISBN-13
9781305507272
eBay Product ID (ePID)
229002122

Product Key Features

Number of Pages
560 Pages
Publication Name
Consumer Behavior
Language
English
Subject
Marketing / General, Consumer Behavior, General
Publication Year
2017
Features
Revised
Type
Textbook
Subject Area
Business & Economics
Author
Deborah J. Macinnis, Rik Pieters, Wayne D. Hoyer
Series
Mindtap Course List Ser.
Format
Trade Paperback

Dimensions

Item Height
10.8 in
Item Weight
41.7 Oz
Item Length
0.7 in
Item Width
8.4 in

Additional Product Features

Edition Number
7
Intended Audience
College Audience
LCCN
2016-948643
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
658.8342
Table Of Content
Part I: AN INTRODUCTION TO CONSUMER BEHAVIOR. 1. Understanding Consumer Behavior.Appendix: Developing Information about Consumer Behavior.Part II: THE PSYCHOLOGICAL CORE.2. Motivation, Ability, and Opportunity.3. From Exposure to Comprehension.4. Memory and Knowledge.5. Attitudes Based on High Effort.6. Attitudes Based on Low Effort.Part III: THE PROCESS OF MAKING DECISIONS.7. Problem Recognition and Information Search.8. Judgment and Decision Making Based on High Effort. 9. Judgment and Decision Making Based on Low Effort. 10. Post-Decision Processes. Part IV: THE CONSUMER'S CULTURE.11. Social Influences on Consumer Behavior. 12. Consumer Diversity. 13. Household and Social Class Influences.14. Psychographics: Values, Personality, and Lifestyles. Part V: CONSUMER BEHAVIOR OUTCOMES AND ISSUES.15. Innovations: Adoption, Resistance, Diffusion.16. Symbolic Consumer Behavior. 17. Marketing, Ethics, and Social Responsibility in Today's Consumer Society.
Edition Description
Revised edition
Synopsis
The popular CONSUMER BEHAVIOR, 7E draws key concepts from marketing, psychology, sociology, and anthropology to present a strong foundation and highly practical focus on real-world applications for today's global business environment. With this new edition, you examine the latest research and current business practices with extensive coverage of social media influences, increased consumer power, and emerging neuroscience findings. You also study controversies in consumer decision-making involving money, goals, emotions, charity, health, materialism, and sustainability. This edition increases its emphasis on social responsibility and ethics in marketing, scrutinizing both the dark side and constructive possibilities. With even more real-world examples and thought-provoking application exercises, including new chapter-opening examples and closing cases, CONSUMER BEHAVIOR, 7E provides a thorough, yet enjoyable guide that enables you to master the skills you need.
LC Classification Number
HF5415.32.H69 2017

Item description from the seller

About this seller

TextbooksXpress

98.5% positive Feedback•31K items sold

Joined Oct 2014
Registered as a private sellerThereby, consumer rights stemming from EU consumer protection law do not apply. eBay buyer protection still applies to most purchases.
We are independent online bookstore, we provide you the best offer in the books of your preference, a great book can change your life.
Visit ShopContact

Detailed seller ratings

Average for the last 12 months
Accurate description
4.9
Reasonable postage cost
4.9
Delivery time
4.9
Communication
4.9

Popular categories from this shop

See allcategories
BabyBooks, Comics & MagazinesVehicle Parts & Accessories

Seller Feedback (3,996)

All ratings
Positive
Neutral
Negative
  • s***a (0)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    I had a wonderful experience buying from this seller! They quickly replied to my messages, answering questions that I had on the books. The item description was exactly what I received. The seller also packaged the book set with bubble wrap to make sure there was no damage during shipment. The shipping was quick and I received the item 4 days early! 10/10 experience with this seller!
    Boys of Tommen 5 Books Set Binding+Keeping+Saving+Redeeming+Taming by Chloe (PB) (#285966862660)
  • i***c (471)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    An absolute delight to do business with this seller! From the accurate description and photos to the impeccably secure packaging, every aspect of the transaction was handled with the utmost professionalism. It's evident that they take great pride in their work, and their dedication to ensuring customer satisfaction is truly commendable. I can't recommend them highly enough to others seeking a top-tier shopping experience! A+++++
    Principles Of Molecular Photochemistry: An Introduction By Nicholas (PAPERBACK) (#285731044418)
  • d***i (106)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    This seller has surpassed any expectations I could’ve had. The delivery was just over £4 from India and I was quoted delivery between 4-17 December. The item was dispatched next day on a Monday and arrived 8 days early wrapped in plastic, wrapped in bubble wrap and then a box neatly built around the book. The book is pristine with no damage from travel. I even messaged the seller about a week before the item was delivered and they responded within a couple of hours. Highly recommend.
    FAST SHIP- Practical English Usage Michael Swan guide to problems in English 4ED (#286183815444)
See all Feedback

More to explore: