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Exploring Corporate Strategy 3rd Ed. by G Johnson & K Scholes, (Paperback, 1993)

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Condition:
Very Good
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Located in: Brecon, United Kingdom
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eBay item number:186689917142

Item specifics

Condition
Very Good: A book that has been read and does not look new, but is in excellent condition. No ...
Personalised
No
Binding
Paperback
Series
N/A
Language
English
Year
1993
Subject 2
Corporate Strategy
Educational Level
Adult & Further Education
Features
Illustrated
Level
Advanced
Country/Region of Manufacture
United Kingdom
ISBN
9780132974417
Publication Year
1993
Type
Textbook
Format
Paperback
Subject Area
Organizational Sociology
Publication Name
Exploring Corporate Strat T&C
Item Height
235 mm
Author
Kevan Scholes, Gerry Johnson
Publisher
Pearson Education (Us)
Subject
Business
Item Weight
1104 g
Item Width
175 mm
Number of Pages
576 Pages

About this product

Product Information

The text of Exploring Corporate Strategy is supplemented by a selection of case studies from International and European companies, underpinning the important concepts and principles of corporate strategy and strategic management. The text covers all the underlying concepts, analytical methods and practical implications of corporate strategy, showing how they can be applied successfully to organizations. Providing an understanding of what corporate strategy is and why strategic decisions are important, the authors view corporate strategy in two ways - as a matter of economic analysis and planning, and as a matter of organizational decision making within a social, political and cultural process. Building on the practice of good strategic management, the text should help managers to take decisions about change, and implement change with assurance and skill. The different approaches to formulating strategy are also discussed. New to the third edition are: fuller account of strategy development processes; more integrated treatment of cultural context of strategy; and critique of Porter's generic strategies and market driven framework for considering generic strategies.

Product Identifiers

Publisher
Pearson Education (Us)
ISBN-13
9780132974417
eBay Product ID (ePID)
91777591

Product Key Features

Number of Pages
576 Pages
Publication Name
Exploring Corporate Strat T&C
Publication Year
1993
Subject
Business
Type
Textbook
Author
Kevan Scholes, Gerry Johnson
Subject Area
Organizational Sociology
Format
Paperback

Dimensions

Item Height
235 mm
Item Weight
1104 g
Item Width
175 mm

Additional Product Features

Country/Region of Manufacture
United States

Item description from the seller

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andy_mk

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Registered as a private sellerThereby, consumer rights stemming from EU consumer protection law do not apply. eBay buyer protection still applies to most purchases.

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