Back to home page
|Listed in category:

Picture 1 of 1

Picture 1 of 1
Have one to sell?
Sell it yourself
PassCert4Sure
(9131)
Registered as a business seller
Seller's other items
Contact seller

Strategic Marketing for Non-profit Organizations 7th Global Edition

US $57.90
Approximately£43.63
Condition:
New
10 available
Breathe easy. Returns accepted.
Postage:
US $5.90 (approx £4.45) USPS Media MailTM.
Located in: Findlay, Ohio, United States
Delivery:
Estimated between Thu, 8 May and Mon, 12 May to 43230
Estimated delivery dates - opens in a new window or tab reflect seller's dispatch time, origin postcode, destination postcode and time of order receipt, and will depend on the delivery service selected and receipt of cleared paymentcleared payment - opens in a new window or tab. Delivery times may vary, especially during peak periods, and are an estimate only.
Returns:
14 days return. Buyer pays for return postage. If you use an eBay delivery label, it will be deducted from your refund amount.
Payments:
    Diners Club

Shop with confidence

eBay Money Back Guarantee
Get the item you ordered or your money back. Learn moreeBay Money Back Guarantee - opens new window or tab
Report this item - opens in new window or tab
Seller assumes all responsibility for this listing.
eBay item number:186134500264
Last updated on 24 Jan, 2025 18:42:20 GMTView all revisionsView all revisions

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Book Title
Strategic Marketing for Non-Profit Organisations
ISBN-13
9781292042749
ISBN
9780131753723

About this product

Product Identifiers

Publisher
Pearson Education
ISBN-10
013175372X
ISBN-13
9780131753723
eBay Product ID (ePID)
6038270369

Product Key Features

Number of Pages
528 Pages
Language
English
Publication Name
Strategic Marketing for Non-Profit Organizations
Subject
Marketing / General, Nonprofit Organizations & Charities / General
Publication Year
2007
Type
Textbook
Subject Area
Business & Economics
Author
Philip. Kotler, Alan Andreasen
Format
Trade Paperback

Dimensions

Item Height
1.2 in
Item Weight
30.4 Oz
Item Length
9.1 in
Item Width
6.8 in

Additional Product Features

Edition Number
7
Intended Audience
College Audience
LCCN
2007-032487
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
658.8/02
Table Of Content
SECTION I Developing a Customer Orientation Chapter 1 The Growth and Development of Nonprofit Marketing SECTION II Strategic Planning and Organization Chapter 2 Developing a Customer-Centered Mindset Chapter 3 Strategic Marketing Planning Chapter 4 Understanding Consumer Behavior Chapter 5 Acquiring and Using Marketing Information Chapter 6 Segmentation, Positioning, and Branding CHAPTER 7 Branding SECTION III Designing the Marketing Mix Chapter 8 Managing the Organization's Offerings Chapter 9 Developing and Launching New Offerings Chapter 10 Managing Perceived Costs Chapter 11 Facilitating Marketing Behaviors Chapter 12 Formulating Communications Strategies Chapter 13 Managing Communications: Advertising and Personal Persuasion Chapter 14 Managing Public Media and Public Advocacy SECTION IV Developing and Organizing Resources Chapter 15 Generating Funds Chapter 16 Attracting Human Resources: Staff, Volunteers, and Boards Chapter 17 Working with the Private Sector Section V Organizing and Controlling Marketing Strategies Chapter 18 Organizing for Implementation Chapter 19 Marketing Evaluation, Monitoring, and Control
Synopsis
For graduate courses in Nonprofit Marketing and Management. Strategic Marketing for Non-Profit Organizations, 7th Edition is a best-selling text that focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world., For graduate courses in Nonprofit Marketing and Management. This best-selling text focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world., Reflecting the most recent, relevant information in the field, this best-selling book offers readers a practical foundation for marketing in nonprofit organizations. KEY TOPICS: Its coverage encompasses the entire marketing process, providing valuable insights on strategic evaluations, positioning, market targeting, and more. MARKET: For managers and future managers of nonprofit organizations, for-profit organizations, and government agencies.
LC Classification Number
HD62.6

Item description from the seller

Seller business information

I certify that all my selling activities will comply with all EU laws and regulations.
About this seller

PassCert4Sure

92.5% positive Feedback

Joined Jul 2012
Usually responds within 24 hours
Registered as a business seller
Cert4Sure is a comprehensive platform that offers you first time unlimited access to its store of knowledge. Get yourself prepared for the internationally acclaimed IT certifications exams. Our guides ...
See more
Visit ShopContact

Detailed seller ratings

Average for the last 12 months
Accurate description
4.7
Reasonable postage cost
5.0
Delivery time
4.8
Communication
4.7

Seller Feedback (11,079)

All ratings
Positive
Neutral
Negative
  • 8***r (7)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    I was searching for this book for a while and was appalled at the cost. I came across this seller and I was happy with the price from the seller. The seller messaged to let me know that this was the global version before it was actually shipped. That, I appreciated so much. My book arrived in perfect condition, looks great. The packaging was secure and the book, brand new. This is of great quality both in the service and the book. I will definitely use this seller again. Excellent!
    Fundamentals of Human Resource Management 5th Global Edition (#174750105351)
  • l***u (9)- Feedback left by buyer.
    Past year
    Verified purchase
    Item came exactly as describe. I really appreciate the time and caution the seller took to package this book. There was no way it could've received any water damage delivery because it was so well wrapped. The book came sooner than the expected date. At one point I even received a later date and that made me concerned because I thought it wouldn't come in time. But it did, very early as well. I recommend this seller 100% and would purchase from seller in the future if needed. Thank you so much!!
    The Science Of Psychology: An Appreciative View 6th Global Edition (#186630729832)
  • *****- Feedback left by buyer.
    Past 6 months
    Verified purchase
    Item arrived super quick and as described. Seller A+ communication. Highly recommended.
See all Feedback

Product ratings and reviews

Learn more
5.0
1 product ratings
  • 1 users rated this 5 out of 5 stars
  • 0 users rated this 4 out of 5 stars
  • 0 users rated this 3 out of 5 stars
  • 0 users rated this 2 out of 5 stars
  • 0 users rated this 1 out of 5 stars

Would recommend

Good value

Compelling content

Most relevant reviews

See all 1 reviews
  • by ilovejoie
    06 Feb, 2023

    How to Market Non Profits

    Arrived in a timely manner exactly as described. Great content in the book.

    Verified purchase: YesCondition: Pre-ownedSold by: pjcopela

This is a private listing and your identity will not be disclosed to anyone except the seller.

More to explore: